Social Media Workshops

Master Your Social Media Online Presence

At Talkforce Media and Communications Strategists, we present a comprehensive half-day social media course, designed for those seeking to navigate the dynamic landscape of online communication.

Our objective is to empower individuals and organisations with the knowledge and strategies needed to harness the full potential of social media to boost both personal and organisational brands. The beauty of our workshop is its flexibility – we bring it to your location of choice, making the learning experience convenient and accessible.

Our workshop encompasses a wide array of essential components, ensuring a holistic understanding of social media:

Social Media Landscape

Participants gain insights into the social media platforms that Australians of all ages use and how to leverage them effectively.

Navigating the Challenges

We explore the highs and lows of social media, shedding light on the potential pitfalls, traps, and the paramount importance of honesty and integrity in the digital realm.

Crafting a Social Media Strategy

Our course equips participants with the skills to devise a comprehensive social media strategy, including content creation, market positioning, messaging, and tactics for enhancing follower engagement and sparking conversations.

The Art of Analysis and Advertising

We delve into the techniques for social media analysis, advertising, and evaluation, unlocking the secrets to a successful digital campaign.

Responsibilities in the Digital Age

Participants learn about the critical responsibilities of both employees and employers regarding social media. This includes staying safe, smart, on-message, and brand-aware.

Each workshop incorporates contemporary case studies, illustrating how real brands and individuals effectively use social media. We take the extra step to tailor the content to your organisation, offering an analysis of your current social media platforms and senior staff profiles, along with suggestions for audience growth and engagement. A unique and practical element involves participants preparing key messages and delivering a ‘piece to camera,’ allowing them to put their newfound knowledge into practice.

Participants emerge from this workshop with a wealth of skills and insights:

Understanding the Social Media Landscape

A deep comprehension of how social media operates and its potential impact.

Strategic Insights

Practical knowledge on crafting a compelling social media strategy and enhancing existing platforms.

Content Mastery

Techniques for content management and creation, tailored to various social media channels.

Confidence and Safety

The confidence to navigate social media effectively while avoiding common pitfalls and staying secure.

Rights and Responsibilities

An understanding of the rights and responsibilities associated with social media activity.

Practical Experience

Hands-on experience in preparing and delivering impactful social media messages.

Our support doesn’t end with the workshop. In the three months following the course, participants are encouraged to reach out to our experienced trainers for guidance on any issues that may arise.

We recommend a group size of 6-8 participants to ensure a personalised and engaging learning environment.